Fans of Avatar, the 2009 hit movie, will get an experience that goes beyond even IMAX 3D when Walt Disney World launches rides based on the film in 2017 or so, according to a report.
Disney has lined up exclusive agreements with Avatar distributor Twentieth Century Fox and Lightstorm Entertainment, director James Cameron’s production company, reports The Wall Street Journal. Construction on the $400 million project will begin in 2013 in Disney World’s Animal Kingdom. Disney ride designers, a.k.a. “Imagineers,” will be collaborating with Cameron on the effort.
Cameron, who appeared at a press conference Tuesday, said the rides will recreate environments from Avatarand possibly two sequels planned for 2014 and 2015. Full terms of the deal weren’t disclosed, but Cameron is set to collect a fee, rather than a percentage of ticket sale. He will also get royalties on merchandise, food and beverages.
The Avatar rides will join other attractions based on movie franchises at Disney, such as Star Wars and Indiana Jones.
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