No more “Shaken not Stirred” for 007?

SKYFALL Poster RevealedAd Age reports that actor Daniel Craig, who portrays the British Secret Service agent, will reach for a Heineken rather than his trademark cocktail in a scene from the upcoming Bond movie Skyfall, thanks to a deal Heineken USA struck with the film franchise.

Craig will additionally star in a commercial for the brew to run globally, with Skyfall director Sam Mendes serving as a consultant.

The English actor will also appear as Bond on special packaging for the beer.

Heineken USA chief marketing officer Lesya Lysyj told the trade paper, “[James Bond] is a perfect fit for us. [He is] the epitome of the man of the world.”

This year marks the 50th anniversary of the James Bond film franchise and to mark the event, the venerable agent has been cast to open the ceremony at the 2012 Summer Olympics in London.

Craig, 44, will star in a short film called The Arrival to play during the games’ opening night.

In the film, he arrives at Buckingham Palace to be told his latest mission is to launch the Games, with the Queen rumored to be making a cameo appearance.

Bond will then be taken by helicopter to parachute into the Olympic stadium in Stratford, East London

Read more: http://www.news.com.au/entertainment/movies/james-bond-ditching-the-martini-shaken-not-stirred-for-a-heineken/story-e6frfmvr-1226318243601#ixzz1viif5A6T

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Verizon to kill unlimited data plans for existing subscribers

Verizon Wireless subscribers who have held onto their $30-a-month unlimited data plans will soon be forced to upgrade to a new tiered offering the company plans to launch this summer, according to the Web site Fierce Wireless.

Verizon Communications CFO Fran Shammo told investors that the company’s 3G unlimited data plans that customers were allowed to hang onto last year when Verizon switched to a tiered offering will soon go away entirely. Instead, the company will migrate its existing and new 4G LTE customers to a new “data share plan.”

The company has yet to announce the details of this new plan, but it has said previously that the data share plan will be introduced in midsummer. The plan will allow people on the same family plan to share buckets of data each month, much like they share voice minutes and text messaging. It will also allow individuals to share data across different 4G LTE devices.

Verizon eliminated its unlimited data plan for smartphone users last July, about a year after AT&T had done the same thing. Like AT&T had done previously, Verizon told its existing unlimited data plan customers that they could keep their unlimited data plans even after their contracts expired. And Verizon has allowed its 3G wireless subscribers to upgrade to 4G LTE devices, while keeping their unlimited data plans.

But the company was always careful to say that it could change this policy in the future. And now it looks like that day has finally come. The way it will likely work is that as 3G unlimited contracts expire, Verizon will push subscribers to upgrade their devices to smartphones on company’s 4G LTE network. These customers will then have to sign up for the data share plans.

News of the end of the unlimited data plan is sure to upset some consumers who have held onto their existing accounts specifically for the unlimited benefit.

AT&T also offers this benefit to longtime smartphone customers. But the company has struggled to keep up with the demands of some of these users. In an effort to ensure that “grandfathered” unlimited users don’t hog the network, the company began slowing down a proportion of these heavy users. The move outraged many customers. One man sued AT&T in small-claims court and won. AT&T has since changed its policy and now only slows down or throttles users if they exceed 3GB of data per month.

Meanwhile, T-Mobile USA and Sprint Nextel still offer unlimited data plans. T-Mobile also slows down users if they consume too much data each month. But Sprint claims that it is the only major wireless carrier in the U.S. to still offer unfettered unlimited data. Some people question how long the carrier will be able to offer such a plan given the steep rise in data usage.

Blackberry Music Gateway

To kick off the annual BlackBerry World trade show, Research In Motion unveiled a gadget, the BlackBerry Music Gateway, that bridges your phone with your stereo. Just pair your BlackBerry (or competing handset) via Bluetooth, and you’ll be quickly streaming music to whatever audio system it’s connected to.

Wait, pairing? Isn’t that why Bluetooth streaming hasn’t really taken off? Actually, it’s more complicated than that, but never fear: RIM has made the pairing simple by using yet another wireless technology: near-field communication (NFC).

Although NFC gets a lot of headlines for its application in mobile payments, it actually has a lot of other uses, insanely easy Bluetooth pairing being one of them. Just hold up your NFC-equipped BlackBerry to the Gateway, and — Bam! — you’re connected. Other Bluetooth phones can stream to the Gateway, but the NFC pairing is apparently BlackBerry-only.

SEE ALSO: RIM’s Secret Weapon for Reviving BlackBerry: HTML5RIM is far from the first to come out with a wireless music adapter, but few Bluetooth products so far have the NFC-pairing feature (Parrot’s Zik headphones, which we caught a glimpse of at CES, are another).

The gadget is very small, about the size of a case of dental floss, so it should be easily tucked out of sight somewhere near your stereo. It connects to a stereo either via RCA connectors or a 3.5mm minijack, getting power via USB, letting it transition from home to car fairly easily.

The BlackBerry Music Gateway goes on sale in June for $49.99.