Apple Holding A Mysterious Press Event In NYC Later This Month

Apple is planning a press event in New York to be held later this month for a media-related announcement, according to a report from Kara Swisher at All Things D. 

The event won’t be a big announcement for the iPad 3, Apple TV, or other big gizmo, according to Swisher’s sources. Instead, the event will focus on one of Apple’s media properties.

Eddie Cue, Apple’s boss for iTunes, the App Store, iBooks, etc. is reportedly involved with the event, so it may have something to do with one of those services. It’s worth noting that Apple does have an iAd office in NYC, which Cue is also in charge of.

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