Television – 2011 UPFRONTS SCHEDULE & PARTY LIST

Here is the announcement schedules with dates and times:

Sunday, May 15

9:00 PM: UTA Upfronts Party
Location: Lavo, 39 E. 58th Street

Monday, May 16
10:00 AM: NBC Announcement (evite ticket)
Location: Hilton Hotel – 3rd Floor, 1335 Avenue of the Americas
Lunch to follow upfront – Location TBD

4:00 PM: FBC Announcement (evite ticket)
Location: The New Beacon Theatre, 2124 Broadway
After-party immediately following at Wollman Rink in Central Park

9:00 PM-1:00 AM: NBC Upfronts Party (evite ticket)
Location: Del Posto Ristorante, 85 10th Ave

Tuesday, May 17
4:00 PM: ABC Announcement (hard ticket get in LA)
Location: Avery Fisher Hall at Lincoln Center, 132 W. 65th St.
No after-party

7:00 PM: UEG Upfronts Party with Pharrell
Location: TenJune, 26 Little West 12th St

8:00 PM: Gersh Agency Upfronts Party
Location: James Hotel, 27 Grand Street

9:00 PM: Innovative Artists Upfronts Party
Location: Eventi Hotel, 851 Avenue Of The Americas

9:00 PM: WME Upfronts Dinner
Location: Peter Luger Steakhouse, 178 Broadway, Brooklyn, NY

9:00 PM-11:00 PM: ICM Upfronts Party
Location: Simyone Lounge, 409 West 14th St

Wednesday, May 18
10:00 AM: TNT/TBS Announcement (mailed ticket invite)
Location: Hammerstein Ballroom, 311 W. 34th St.
11:30 AM: Private lunch to follow upfront at Del Posto, 85 10th Avenue

4:00 PM: CBS Announcement (hard tickets)
Location: Carnegie Hall, 881 7th Ave.
After-party immediately following at The Tent at Lincoln Center
Location: Damrosch Park, W. 62nd St between Columbus & Amsterdam Aves

9:00 PM: Adult Swim Upfront Party (with Jay-Z performing)
Location: Roseland Ballroom, 239 W 52nd Street

Thursday, May 19
11:00 AM: CW Announcement
Location: Rose Hall, Jazz at Lincoln Center – 11th Floor, 33 W. 60th St.

3:00 PM: Univision Communications Upfront Presentation
Location: New Amsterdam Theatre, 214 West 42nd Stree

Barbie & Ken are reunited using Social Media

A shout out to my Mattel peeps.  I remember back in the day when I worked there, there were jokes that Barbie was seeing G.I. Joe on the side (of course, I worked in Hot Wheels such comments were never made on the Barbie team). Then alas, Barbie and Ken “broke up.”  In Barbieland it was a big deal. Very controversial. What message did that send?

Does it even really send a message?  Beleive it or not, it did not sit well with some Moms and collectors alike.  Well, via social media the couple has reunited.  This is a creative campaign and great integration with social media.  Good job Mattel! So, I guess Barbie finally dumped GI Joe.  You know how those soliders are, a woman in every city. (just kidding, I love our troops, all is said in jest).

See the full article: http://mashable.com/2011/05/05/barbie-ken-social-media/

Death Sparks Record 12.4 Million Tweets/hr

The death of Osama Bin Laden was one of the most tweeted events in history — and generated the highest sustained rate of tweets ever.

Twitter has released updated statistics on the usage of its platform last night. Previously, the social media company reported that more than 4,000 tweets were sent per second during the beginning and the end of Obama’s speech. It now says the real number of tweets was about 25% higher.

At 11:00 p.m. ET, just before Obama’s speech, users generated 5,106 tweets per second, the highest single volume of tweets during the night. At 11:45 p.m., just when he finished his speech, Twitter users were sending 5,008 tweets per second.

“Last night saw the highest sustained rate of Tweets ever,” Twitter announced in a tweet. “From 10:45 – 2:20am ET, there was an average of 3,000 Tweets per second.” That equates to a whopping 27,900,000 tweets in just two hours and 35 minutes.

Between 10:45 p.m. ET and 12:30 a.m. ET, the company says its users averaged 3,440 tweets per second. At its peak, Twitter delivered an average of 12,384,000 tweets per hour.

The new numbers offer a glimpse into just how momentous Osama Bin Laden’s demise was. The event surpasses the 3,283 tweets sent per second during Japan’s victory over Denmark in the World Cup, and the4,064 tweets sent per second during one of the final moments of this year’s Super Bowl.

However, the record for most tweets sent in the same second is still 6,939 — which happened during the most recent New Year in Japan..

White House using Flickr Accounts

The White House posted several images of President Obama and staffers planning and reviewing updates from the military raid that ended in the death of Osama bin Laden.

The White House Flickr account has been used extensively during the Obama administration, showing us candid and behind-the-scenes images from the First Family’s daily lives as well as President Obama’s diplomatic work. In fact, the administration’s overall use of social media has been impressive.

However, few pics from the account will ever get the attention garnered by this historic string of photos. These images show the palpable tension in the Situation Room the night of bin Laden’s death.

In these photos, we see Obama and other high-ranking U.S. government and security officials, including Secretary of State Hillary Clinton, in one of a series of meetings. In these talks, the President and advisors planned and saw executed a successful raid on the bin Laden compound, a high-walled mansion in the northern Pakistani town of Abbottabad.

23 Million Americans Watch Royal Wedding, Beating U.S. Audience For Charles And Di’s

Almost 23 million viewers in the U.S. watched the coverage of the Royal Wedding of Prince William and Kate Middleton from 6AM to 7:15AM ET on Friday across 11 networks. That outpaces the estimated 17 million who tuned in for Prince Charles and Diana’s wedding in 1981, which was carried by the Big 3 broadcast networks in the era before the proliferation of cable. According to Nielsen, the combined viewership for yesterday’s nuptials was 22.77 million on ABC, CBS, NBC, Telemundo, Univision, BBC America, CNN, E!, FOX News, MSNBC and TLC. In households, the William-Kate wedding drew 18.6 million vs. 14.2 million for Charles-Diana. As for Charles’ wedding to Camila Parker Bowles in 2005, it was watched by 3.65 million viewers.

Facebook’s New Deal Page Premieres

Today, Facebook’s new Deals feature was launched in five cities around the U.S.; here’s a first glimpse of how those offers will look and function.

First, users who opt into Deals will get to see opportunities specific to their locations. Those offers will arrive via email or, in some cases, will appear in the user’s news feed on Facebook.

To be clear, these aren’t like the checkin-based deals for mobile users that Facebook launched for its nascent Places platform; while the initial mobile Deals product competed with Foursquare, the new product competes more with Groupon.

Each deal will have its own Facebook landing page, as shown below. Users can “Like” a deal, share it via several channels on the site, or opt to buy it right away. When purchasing the deal, users can pay with credit card or Facebook Credits.

It’s unknown whether Facebook will make more money from Credits purchases than from traditional ones. A rep said via email, “We’re not disclosing details about revenue splits, but paying with Credits will work the same way as paying with a credit card. It’s simply another way for people to pay for Deals. We think this just makes things easier for people using Facebook.”

Facebook Deals’ Landing Page

Example of a Facebook Deal

Buying a Facebook Deal

Sharing a Facebook Deal

Obama’s Town Hall Spikes Facebook

On April 20th, President Obama visited Facebook headquarters to hold an online “town hall” meeting focused on the economy and The White House’s proposals for deficit reduction. Questions for the President were submitted in advance via The White House’s Facebook page, through The White House’s website, live from a number of social networks and from Facebook employees in the room.

On the day of the event (April 20th), traffic to WhiteHouse.gov increased 70% when compared to the same day one month prior (March 23rd); moreover, the site’s share of traffic from Facebook increased 712%.

Sm WMS WhiteHouse 04-20-2011.png

Facebook has consistently been one of the top five traffic drivers to WhiteHouse.gov, but on the day of the town hall meeting, Facebook became the greatest traffic driver for WhiteHouse.gov and represented 28% of all visits going to the website. In addition, 76% of the visits coming from Facebook were new (meaning they had not visited the website in the past 30 days), whereas 67% of the visits coming from Facebook a month ago were new – this indicates that the partnership between Facebook and The White House drove a significant share of new visitors to The White House’s website.

Stay On the Cutting Edge at ESCA 2011

Now in its 7th year, ESCA EDGE is where home entertainment executives gather to share best practices and learn what’s next. Annually over 300 operations and technology leaders, from the studios and their production partners, consider ESCA EDGE the must-attend conference event. Whether you’re business is physical or digital media, the conference covers the latest technology trends, operational success stories, and cutting-edge innovations.

It’s about more than just supply chain. It’s about leading EDGE ideas, cutting EDGE innovations and knowlEDGE leadership in the home entertainment. ESCA began as the industry’s annual business conference responsible for driving efficiencies in the delivery of physical and digital home entertainment. In these dynamic times, ESCA’s role continues to evolve to enlighten and inspire the industry with the new perspectives, thought leadership and most esteemed collection of keynoters and panelists.

Details at:

http://entertainmentsupplychain.com/esca2011/

Obama and the Tax Man Song

 

 

 

 

Avatar 2 – 18 months away before Film Begins….

James Cameron said he is writing the “Avatar 2” screenplay and remains at least 18 months away from filming, it was announced today as part of a technical discussion at the CinemaCon show in Las Vegas.

Cameron plans another innovation for his next “Avatar” installment: shooting at double or more the film speed that has been Hollywood’s standard since the 1920s, a move he says will greatly improve 3-D images.

Cameron’s 2009 sci-fi blockbuster raised the bar for digital imagery and put the 3-D craze on the fast track.

He said Thursday that “Avatar 2” would be shot at 48 or 60 frames a second to reduce an effect called “strobing” that can blur moving images, particularly those in 3-D. For more than 80 years, the norm has been 24 frames a second.

In a film-speed demonstration for theater owners at their CinemaCon convention in Las Vegas, Cameron said he is writing the “Avatar 2” screenplay and remains at least 18 months away from filming.

Read more: http://www.sfgate.com/cgi-bin/article.cgi?f=/n/a/2011/03/31/entertainment/e100016D74.DTL#ixzz1ICQKYYBh